The SOKO MRKT™, driven by ESSENCE®, is excited to make its return to the ESSENCE Festival of Culture™, sponsored by Coca-Cola®, taking place in New Orleans from July 3rd to July 7th. (Black PR Wire) NEW ORLEANS–(BUSINESS WIRE)– SOKO MRKT™, supported by ESSENCE®, an innovative community commerce platform known for empowering entrepreneurial ventures nationally, is excited to announce its comeback to the center of New Orleans this July. This event will coincide with the 2025 ESSENCE Festival of Culture™, presented by Coca-Cola®, scheduled for July 3rd to 5th. The festival has made a significant contribution, bringing in more than $346 million for New Orleans, the state of Louisiana, and other areas. This illustration emphasizes the dedication of SOKO MRKT™ backed by ESSENCE® and the wider ESSENCE Festival of Culture™ sponsored by Coca-Cola® to foster significant economic development, as noted in reports created in partnership with Louisiana Economic Development and Dillard University. The event has showcased businesses that represent the diverse fabric of the ESSENCE community, featuring a range of offerings from curated artwork and personalized candles to tailor-made apparel, each conveying its own distinctive narrative rich in creativity and skill. This year, SOKO MRKT™ supported by ESSENCE® will persist in being a platform of opportunities and a community filled with resources that can generate income. Businesses will have the chance to serve as vendors at SOKO MRKT™ powered by ESSENCE®, the ESSENCE Food & Wine Festival™, and BEAUTYCON™: @ESSENCEFEST Edition. ESSENCE SOKO MRKT™ powered by ESSENCE® demonstrates a strong dedication to forging new opportunities for support, celebrating our community, and promoting self-love. “Vendor and resource beneficiary applications for SOKO MRKT™ powered by ESSENCE® will be accepted until Sunday, February 2nd, 2025. Keep an eye out for official announcements and to secure your position as a potential vendor at this year’s festival, visit ESSENCE.com/SOKOMRKT.” Weekend bundles for the evening concert series at the 2025 ESSENCE Festival of Culture™, sponsored by Coca-Cola®, are currently on sale.
